OpenAI Expands AI Agent Training for Small Business Owners — Website Built in 15 Minutes Demonstrated

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OpenAI Expands AI Agent Training for Small Business Owners — Website Built in 15 Minutes Demonstrated

OpenAI is rolling out a series of training programs aimed at small business owners and entrepreneurs looking to integrate artificial intelligence into their daily operations, broadening the base of AI adoption. The era in which websites can be built without developers and AI handles everything from document drafting to customer service is becoming a reality.

On the 8th of this month, around 30 female small business owners and entrepreneurs gathered at a shared office space in Samseong-dong, Gangnam-gu, Seoul, for the "Women Who Codex" event, where they immersed themselves in hands-on exercises using ChatGPT and Codex. Participants worked on laptops, writing prompts while receiving guidance from OpenAI staff.

The event was organized by OpenAI to support female small business owners who want to solve problems and improve workflows with AI in their business operations. Through preliminary surveys, OpenAI identified the tasks participants wanted to accomplish, resulting in a practical curriculum covering product brand webpage creation, image and video production automation, sales cost and advertising data analysis, AI-powered customer inquiry responses, and automated proposal and report writing.

Participants produced concrete results in a remarkably short time. One case involved completing a website for a wellness business — featuring lecture information and collaboration inquiries — in just 15 minutes. Another participant shared how she auto-generated card-style news graphics announcing performance updates in 10 minutes. The prevailing sentiment was that while building a website once seemed to require working with a developer, AI tools alone are now more than sufficient.

Beyond ChatGPT and Codex, the event also introduced a new AI agent called "Dots." Dots is an AI that runs on OpenAI's latest model, GPT-6 Astra, and operates 24 hours a day using cloud computers. Cheon Ji-eun, OpenAI APAC Enablement Lead, explained: "I'm currently running 18 AI agents on Dots. Because of the cloud functionality, you can issue commands and work from anywhere, at any time."

Han Ji-eun, OpenAI Korea Account Director, emphasized: "The era where AI can truly work like a business partner has arrived. It helps to think of it as nurturing a partner — your own smart team member."

Dots Expands into Creative Work

Dots' range of applications is rapidly expanding beyond routine office tasks into creative work. Dots assigns users a virtual computer that includes the 3D modeling tool Blender, enabling 3D modeling through simple instructions without the need for a local PC.

A Japanese tech outlet tested Dots' capabilities by instructing it to create a model of the Five-Story Pagoda, a national treasure at Horyu-ji Temple in Nara, Japan. Believed to have been built in the late 7th century, the pagoda is the world's oldest surviving wooden five-story pagoda, standing 32.55 meters tall.

The production process unfolded over roughly two days of intermittent work. Dots iterated through multiple revisions and ultimately produced a 3D model with a considerable level of completion. The outlet explained that Dots automatically creates separate threads based on the nature of the work, allowing users to send prompts and instructions within each thread. With the existing ChatGPT, failing to separate threads by task would cause context to become mixed and malfunction — but Dots resolves this automatically.

Dots is currently available to individual users on Pro plans priced at $100 or more per month (approximately 130,000 won). Opinions online remain divided on the practical utility of AI agents, but firsthand users report that it provides substantial help in improving work productivity.

Expanding AI Training Programs

OpenAI plans to expand ChatGPT and Codex training to a broader range of user groups going forward. In May, the company held an AI training event targeting the 50s and 60s age demographic. The strategy appears aimed at increasing accessibility to AI tools, from small business owners to middle-aged and older adults.

The proliferation of AI agents carries particular significance for small business owners and solo entrepreneurs. For small-scale operators who lack the resources to hire developers or outsource work, AI offers an alternative that lowers cost burdens while boosting work efficiency. The potential of AI is being rapidly demonstrated in areas that previously required specialized personnel or separate budgets — website creation, customer service, and data analysis among them.

That said, assessments of AI agents' real-world business applications remain mixed. While they show high efficiency in simple, repetitive tasks, critics point out that human intervention is still necessary for complex decision-making or work requiring delicate quality control. Attention is focused on whether OpenAI will accumulate real user experience through its training programs and feed those insights back into product improvements.

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