'ChatGpt Could Have Done Better': Pakistan International Airlines Criticised After Unveiling New Crew Uniforms
Pakistan International Airlines has introduced new cabin crew uniforms designed by HSY, but the new look has faced criticism online. Users have urged the airline to focus on being on time, improving safety and providing better service.
Pakistan International Airlines (PIA) has introduced new uniforms for its cabin crew. This is the airline's first major uniform change in nearly 10 years. However, the new look has faced criticism on social media. Users have said the airline should focus on improving its operations, making flights more reliable and providing better service to passengers instead of changing how its staff look.
In September, PIA announced plans to replace its crew uniforms, which were about 10 years old. The airline recently held the PIA New Uniform Design Showcase 2026. At the event, 10 leading Pakistani designers presented ideas for the new uniforms. They included Hassan Sheheryar Yasin (HSY), Maheen Khan and Nomi Ansari.
PIA later introduced the new uniform designed by HSY. The airline described it as a fresh style and part of its plans for the future.
The wait is over. Introducing PIA's new uniform, designed by Hassan Sheheryar Yasin (HSY).
— PIA (@Official_PIA) October 22, 2026
A fresh expression of style, a distinctive new look, and a vision that moves us forward.#PIA #HSY #PIANewLook #NewJourneyNewLook #PIANewUniform #FlyingForward #everyone #followers… pic.twitter.com/vZ7Mv8vput
The announcement received mixed reactions online. Some social media users said the airline should focus on better service, the condition of its planes and ticket prices. PIA introduced the new uniforms with the words, “The wait is over.” However, many responses focused on whether changing the staff's clothes would solve the problems passengers face.
Several users said the airline should spend money on newer planes and cheaper tickets instead of new uniforms. One person compared the change to putting a new tyre on a cart from the 1970s. Another joked that ChatGPT could have designed a better uniform.
Staff training and customer service were also common concerns. One commenter said that polite, efficient and skilled employees would look professional even in their old uniforms. They added that attractive clothes could not make up for poor service.
People also criticised parts of the design. One user said the scarf worn by women looked too tight and uncomfortable and questioned the decision to approve it.
The new uniforms have also brought attention back to PIA's long history of working with well-known fashion designers. Reports say the airline's early uniforms were designed by Pakistani designer Leila Shahzad together with Chausie Fountainer, a French-American cabin crew trainer who worked with the airline.
The latest uniform change comes as PIA operates under private management following its privatisation. The airline has been working to improve its operations, rebuild its reputation and regain the trust of the public and investors.