esure offers car insurance quotes through ChatGPT

The UK insurance company esure has a ChatGPT app that lets people ask for car insurance quotes through the platform.

The app is provided by esure Services Limited. It sends quote requests to esure and shows the replies in a clearly marked section with esure's name and branding. Suggested prompts include “Help me get a car insurance quote” and “I want to get a quote for car insurance.”

esure is responsible for the information shown in its branded section. OpenAI provides the surrounding chat experience and AI features. esure says the app can help with insurance-related questions, but it does not give advice.

Car insurance offered through the app is arranged and managed by esure Services Limited and underwritten by esure Insurance Limited.

Personal information sent during the process is used to check whether a person qualifies for insurance and to create quotes. esure Insurance Limited is responsible for controlling personal data used for car insurance quotes and policy purchases. esure Services Limited handles selling and distributing the products.

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